June 05, 2020 3 min read 7 Comments

It’s no secret that Britain is a nation of DIY-lovers and according to  recent research, more than half (56 percent) of the UK have cracked on with DIY during lockdown, with an average of four jobs being completed. We have researched and collected Google search trend data to determine which specific DIY tasks are proving the most popular during quarantine. From outdoor garden jobs, to standard around-the-house fixes, we’ve compiled the UK’s top lockdown DIY tasks. 

Key Findings: 

  • The biggest increase in popularity amongst the DIY tasks during the lockdown, is how to build a pizza oven which saw a huge 326% increase year on year indicating how much more time we’re spending in our gardens due to the pandemic (and how much we clearly love Pizza..)

  • The top four DIY tasks which saw the highest increases in searches were all outdoor-related. 

  • Many Brits are turning to DIY when it comes to creating their home offices too, with searches for ‘how to build a desk’ increasing 126%. 

  • People appear to be tacking DIY tasks that they have previously put off or hired a professional to do, for example ‘how to fix a dripping tap’ increased by 83% and ‘how to put up wallpaper’ increased by 120%. 

 

What Are People Building Most During Lockdown?

DIY TASK:

‘How to..’

Apr 2019 searches

Apr 2020 searches

Increase in searches

Build a pizza oven

1.9K

8.1K

+326% 

Build a pergola

1.9K

5.4K

+184% 

Build decking 

5.4K

14.8K

 +174% 

Build a shed

5.4K

12.1K

+124%

Build a desk 

140

480

+124%

Put up wallpaper

590

1.3K

+120%

Put up a fence

1.3K

2.4K

+85%

Put up a roller blind

260

480

+85%

Fix a dripping tap

2.4K

4.4K

+83%

Put up shelves

880

1.6K

+82%

Put up a curtain pole

1K

1.3K

+30%

Build a stud wall

1.3K

1.6K

+23%

 

Home Improvement 

Home renovation tasks aren’t always at the top of people’s priority lists, however, with our increased amount of time being spent at home, data reveals that Brits are turning to DIY tasks in, around and outside the home during lockdown more than ever before. 

How to put up shelves+82% 

APR 2019

880

SEARCHES

 +82%

APR 2020

1.6K

SEARCHES

 How to put up a curtain pole+30% 

APR 2019

1K

SEARCHES

+30%

APR 2020

1.3K

SEARCHES

How to put up a roller blind+85%

APR 2019

260

SEARCHES

+85%

APR 2020

480

SEARCHES

How to put up wallpaper+120%

APR 2019

590

SEARCHES

2x

APR 2020

1.3K

SEARCHES

Building and Fixing 

Us Brits are renowned for our stubborn ‘I can fix it’ nature, which has clearly reflected in the increasing amount of people fixing and building things themselves around the home. The data we’ve collected also shows that many people have even been doing some DIY in their home offices by building their own desks. 

How to build a desk +124% 

APR 2019

140

SEARCHES

3x

APR 2020

480

SEARCHES

How to build a stud wall+23%

APR 2019

1.3K

SEARCHES

+23%

APR 2020

1.6K

SEARCHES

How to fix a dripping tap+83% 

APR 2019

2.4K

SEARCHES

+83%

APR 2020

4.4K

SEARCHES

In The Garden

One thing we’ve been blessed with during lockdown is soaring temperatures and generally nice weather, meaning many of us are spending more time in our gardens and outdoor spaces. As a result, people are focusing on improving their gardens by tackling DIY tasks such as building sheds, putting up fences and even building pizza ovens! 

How to build a shed +124% 

APR 2019

5.4K

SEARCHES

2x

APR 2020

12.1K

SEARCHES

How to build decking+174% 

APR 2019

5.4K

SEARCHES

3x

APR 2020

14.8K

SEARCHES

How to build a pergola +184% 

APR 2019

1.9K

SEARCHES

3x

APR 2020

5.4K

SEARCHES

How to build a pizza oven +326% 

APR 2019

1.9K

SEARCHES

4x

APR 2020

8.1K

SEARCHES

 How to put up a fence+85%

APR 2019

1.3K

SEARCHES

+85%

APR 2020

2.4K

SEARCHES

 

Methodology

We used  Ahrefs to identify the most common search terms relevant to home renovation which were prefixed by “how to”. We then separated them into “how to build..” “how to fix”.. and “how to put up..”.

We then used SEO Monitor’s  Search Trends after COVID-19 tool to find the difference in search volume year-on-year for each term. 

Sources: 

https://topics.seomonitor.com/uk

https://trends.seomonitor.com/uk

 


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