It’s no secret that Britain is a nation of DIY-lovers and according to recent research, more than half (56 percent) of the UK have cracked on with DIY during lockdown, with an average of four jobs being completed. We have researched and collected Google search trend data to determine which specific DIY tasks are proving the most popular during quarantine. From outdoor garden jobs, to standard around-the-house fixes, we’ve compiled the UK’s top lockdown DIY tasks.
Key Findings:
-
The biggest increase in popularity amongst the DIY tasks during the lockdown, is how to build a pizza oven which saw a huge 326% increase year on year indicating how much more time we’re spending in our gardens due to the pandemic (and how much we clearly love Pizza..)
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The top four DIY tasks which saw the highest increases in searches were all outdoor-related.
-
Many Brits are turning to DIY when it comes to creating their home offices too, with searches for ‘how to build a desk’ increasing 126%.
-
People appear to be tacking DIY tasks that they have previously put off or hired a professional to do, for example ‘how to fix a dripping tap’ increased by 83% and ‘how to put up wallpaper’ increased by 120%.
What Are People Building Most During Lockdown?
|
DIY TASK: ‘How to..’ |
Apr 2019 searches |
Apr 2020 searches |
Increase in searches |
|
Build a pizza oven |
1.9K |
8.1K |
+326% |
|
Build a pergola |
1.9K |
5.4K |
+184% |
|
Build decking |
5.4K |
14.8K |
+174% |
|
Build a shed |
5.4K |
12.1K |
+124% |
|
Build a desk |
140 |
480 |
+124% |
|
Put up wallpaper |
590 |
1.3K |
+120% |
|
Put up a fence |
1.3K |
2.4K |
+85% |
|
Put up a roller blind |
260 |
480 |
+85% |
|
Fix a dripping tap |
2.4K |
4.4K |
+83% |
|
Put up shelves |
880 |
1.6K |
+82% |
|
Put up a curtain pole |
1K |
1.3K |
+30% |
|
Build a stud wall |
1.3K |
1.6K |
+23% |
Home Improvement
Home renovation tasks aren’t always at the top of people’s priority lists, however, with our increased amount of time being spent at home, data reveals that Brits are turning to DIY tasks in, around and outside the home during lockdown more than ever before.
How to put up shelves +82%
APR 2019
880
SEARCHES
+82%
APR 2020
1.6K
SEARCHES
How to put up a curtain pole +30%
APR 2019
1K
SEARCHES
+30%
APR 2020
1.3K
SEARCHES
How to put up a roller blind +85%
APR 2019
260
SEARCHES
+85%
APR 2020
480
SEARCHES
How to put up wallpaper +120%
APR 2019
590
SEARCHES
2x
APR 2020
1.3K
SEARCHES
Building and Fixing
Us Brits are renowned for our stubborn ‘I can fix it’ nature, which has clearly reflected in the increasing amount of people fixing and building things themselves around the home. The data we’ve collected also shows that many people have even been doing some DIY in their home offices by building their own desks.
How to build a desk +124%
APR 2019
140
SEARCHES
3x
APR 2020
480
SEARCHES
How to build a stud wall +23%
APR 2019
1.3K
SEARCHES
+23%
APR 2020
1.6K
SEARCHES
How to fix a dripping tap +83%
APR 2019
2.4K
SEARCHES
+83%
APR 2020
4.4K
SEARCHES
In The Garden
One thing we’ve been blessed with during lockdown is soaring temperatures and generally nice weather, meaning many of us are spending more time in our gardens and outdoor spaces. As a result, people are focusing on improving their gardens by tackling DIY tasks such as building sheds, putting up fences and even building pizza ovens!
How to build a shed +124%
APR 2019
5.4K
SEARCHES
2x
APR 2020
12.1K
SEARCHES
How to build decking +174%
APR 2019
5.4K
SEARCHES
3x
APR 2020
14.8K
SEARCHES
How to build a pergola +184%
APR 2019
1.9K
SEARCHES
3x
APR 2020
5.4K
SEARCHES
How to build a pizza oven +326%
APR 2019
1.9K
SEARCHES
4x
APR 2020
8.1K
SEARCHES
How to put up a fence +85%
APR 2019
1.3K
SEARCHES
+85%
APR 2020
2.4K
SEARCHES
Methodology
We used Ahrefs to identify the most common search terms relevant to home renovation which were prefixed by “how to”. We then separated them into “how to build..” “how to fix”.. and “how to put up..”.
We then used SEO Monitor’s Search Trends after COVID-19 tool to find the difference in search volume year-on-year for each term.
Sources:
https://topics.seomonitor.com/uk
https://trends.seomonitor.com/uk
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